Drive More Revenue, Faster

With Postscript AI, we’re launching the most innovative, revenue-driving features for marketers.

Brands already using Postscript AI

Expect more from your marketing solutions

Marketers are hungry to use AI to work smarter and uncover new growth opportunities. But the solutions they’ve been given have focused on saving a few minutes of time here and there. We think AI should do a lot more for you. It should be:

• On-brand, with marketers controlling the inputs that help train the models
• Uncovering entirely new insights about your customers and business
• Driving incremental revenue lift, proven by holdout testing

That’s what we are building at Postscript.

Discover the Postscript AI suite

Take advantage of AI and keep your brand voice

In ecommerce, your brand is your biggest asset. That’s why we give you control over your brand voice preferences through Brand Center. It allows you to train the AI models across all Postscript AI products. Input your brand preferences, add important references like FAQs, and preview inspiration copy.

“Postscript’s Brand Center immediately impressed me. The intuitive inputs allow us to tune the AI to our preferences, giving us complete confidence and control over the messages that we send with it. I predict that this is the future for DTC marketers everywhere—AI powered by Brand Control.”

Connor MacDonald
CMO

Train the AI on your unique brand voice AI is only as good as the data you train it on. Direct and train the AI model to inform and adopt your brand voice across multiple Postscript AI features.

Review copy before messages are sent Preview AI-generated copy with multiple opportunities to fine-tune your brand voice and provide feedback to the AI before messages are sent.

Make adjustments as needed Seasons and branding change over time. Ensure your brand voice is consistently represented by updating Brand Center as your business evolves.

Optimize messages at superhuman speed and complexity

Stop running one A/B test after the other, without ever actually knowing if you’re sending the best possible message. With Infinity Testing, you can test hundreds of on-brand variants in a fraction of the time—and drive incredible results.

The clearest example of using AI to drive higher SMS revenue—only available on Postscript.

20%

Revenue lift for Automations
(Based on 184 participating brands in the beta, February 2025)

38%

EPM lift for Campaigns
(Based on 127 participating brands in the beta, February 2025)

Drive meaningful revenue lift for SMS Automations and Campaigns Infinity Testing generates and tests hundreds of on-brand message variants that evolve over time with results proven by holdout testing.

Confidently send the best performing messages, every time Your customers and industry are constantly evolving, and so should your SMS copy. As your brand grows, so will your SMS performance.

Your always-on AI shopping assistant for SMS

Every ecommerce brand can now have 1:1 customer conversations over SMS that convert, delight, and inspire.

“We’re very excited about Shopper. The conversations have been amazing, and I’m honestly impressed with how well it handles really specific customer needs and nailing the right product recommendations. The results are great so far and I know they’re only going to get better from here.”

Nate Lagos
VP of Marketing

Filter down to the right content Use conversation filters and insights tags to pull up conversations relevant to a specific topic of interest.

Scan conversation summaries At a quick glance, scan AI-written conversation summaries and dive into the full thread when needed.

Follow conversation trends See how conversation topics change over time as you adjust your marketing and CX programs.

How Postscript drives growth for Portland Leather Goods with AI

Portland Leather was determined to maximize its SMS channel. The brand wanted advanced AI tools, best-in-class strategy, and SMS experts who would leave no opportunity unturned. What Portland Leather needed wasn’t just a platform but a partner who could deliver cutting-edge innovation and adapt to its evolving business needs.

34%

Infinity Testing lift in conversion rate for returning customer abandoned cart messages

96%

Infinity Testing increase in CTR for new customer abandoned cart messages

31%

Infinity Testing lift in EPM for returning customer abandoned cart messages

"You guys are the masters of SMS. Staying focused on this one area is what makes Postscript so efficient. You’re not trying to do everything; you're just focused on innovating in SMS.”

Matt Fey
Marketing Director